Since fashion is self-expression and self-expression is freedom, it's easy to conclude that fashion- and the ability to be fashion-forward- is freeing. Expressing your tastes, likes, and interest via outfits can increase your confidence and self-esteem.
If you run an Etsy store for apparel or other unique curiosities, you can't underestimate the impact of selling custom accessories. Canvas tote bags are one of the best. Read on to learn why selling these totes can help you to boost the visibility of your small Etsy business.
The Popularity of Canvas Tote Bags
Tote bags are extremely versatile. Not only can they be used as reusable bags for groceries or other shopping needs, but they also can function as purses.
More and more women are opting for stylish totes since they can hold larger objects. Water bottles, books, makeup kits, and more are made portable with tote bags.
This isn't just a logical conclusion- there are figures to back it up. The market for tote bags is projected to go at a 5.54% CAGR over the next few years. By 2025, it will be worth $5.85 billion more than it is now.
Because of this steadily growing popularity, offering tote bags in your Etsy shop is a great way to propel it forward. People will appreciate the opportunity to buy quality canvas bags at a low price. They'll then be able to choose from your awesome designs and show their favorite off whenever they go out.
The Versatility of Wholesale Tote Bags
When you buy wholesale bulk tote bags, you're purchasing a blank product. The idea of a blank canvas may sound daunting, but it means that you can print anything that you want on its surface. You have the chance to build a brand for your shop with your designs.
First, note that wholesale canvas bags come in tons of different colors and styles. Whether you want a blue, purple, or yellow base, there's an awesome option available to you. You can also select from endless sizes, shapes, and strap types.
After you choose the perfect blank base for yourself, it's time to begin designing your bags for sale. You likely already have something in mind. After all, people with Etsy shops are usually both visionary and creative!
If you want more ideas, though, some common options might include:
- Abstract colorful designs
- Song lyrics in cool fonts
- Interesting quotes and phrases
- Original fandom art (from books, movies, shows, etc)
- Unique words and their definitions
- Photos that you capture on your own time
Honestly, any original design that you create is an awesome choice for a tote bag. The more styles that you come up with, the wider net you cast when looking for your target audience.
High Return on Your Investments
As we brushed on earlier, tote bags are something that people carry everywhere with them. Whether they're walking around the park with a wrapped-up picnic or headed to the grocery store, a tote will be slung over their shoulder. This means that your design is going to go out into the world often.
People surrounding the wearer will see your design and ask the original buyer about it. You also can incorporate a stylish and subtle watermark into your design if you want to. The end result is endless advertising for your Etsy shop.
Another reason that tote bag resale has a high ROI is that they're inexpensive. When you buy blank canvas tote bags in bulk, you can spend as little as $2 per bag. After printing your unique design on them, you can sell them for $15 per bag (at the lowest!)
This gives you the chance to turn a minimum $13 profit for sale. Since you only need to create the art once before printing it as many times as you want, labor costs are also low. You'll be reeling in cash in no time.
Tote Bags That Draw In Buyers
Tote bags are an awesome thing to add to your store because they're useful, creative, and a great buy. However, they also serve to draw people to your store who otherwise wouldn't have found it.
Picture this: a buyer is looking for a new bag to hold their groceries and they're a huge fan of a specific singer. You're an Etsy shop that sells merch for that singer. Tote bags are just one of your products.
A user Googles tote bags with that singer's name and comes upon your store. Not only are they going to be interested in the many tote styles that you have to offer, but they also may take a look at your shop and buy other merchandise.
They also may tell their friends about you. This person- part of your target audience- never would have found yourself if not for your totes. They're a great part of diversifying your product line.
Take Your Etsy Shop to the Next Level
While there are many ways to engage both new and existing buyers on Etsy, custom totes are one of the best. You can print a huge variety of things on these blank bags to make them engaging to individual consumers. This won't just get you clicks and engagement but will also drive people to make purchases from your store.
Now that you know what custom tote bags can do for your business, it's time to get started. We're committed to helping you find the perfect blank totes to meet your needs when running a small business on Etsy. Contact our experts with any remaining questions that you have on canvas tote bags and discuss pricing considerations.