Today, 70 percent of marketers report that branding is the most important factor in customer communications. Whether you're a major corporation or a small local business, your branding can either make or break your company.

Are you a business owner looking to promote your brand in a unique, memorable way? You've come to the right place. In 2021, tote bags are one of the hottest trends in fashion.

While this may not seem like an expected choice, custom tote bags can expand your brand to a wider audience and increase brand recognition. For more on the benefits of custom tote bags for your brand, read on for our basic guide.

1. Shares Eye-Catching Design Work

If you're looking to share your company logo, tagline, and design work with the world, why not print it on a wearable item? While t-shirts and hats are common choices, well-designed custom tote bags are sure to turn heads. 

With many different kinds of wholesale tote bags, you'll also get more printing space for bigger, bolder, and better artistry. This unique way of promoting your brand is sure to spark up conversations when worn by your customers. 

2. Promotes Brand Sustainability

Studies show that 70 percent of consumers want the brands they support to be socially and environmentally aware. Many of these consumers will even pay more to buy from brands that prioritize their corporate social responsibility. With reusable custom tote bags, your brand can promote itself in a sustainable, eco-friendly way.

One of the top benefits of custom tote bags is that they can provide use for years to come. This adds immense value to both your brand and your consumers compared to throwaway flyers and print ads. Your consumers can use these reusable tote bags when shopping at the grocery store, traveling, and much more. 

3. Allows for Versatility

With so many different options for your bags, there is no limit on your promotional strategy. This makes promoting with a tote bag perfect for a wide variety of different brands.

There are many different choices for material, color, and size that you might enjoy for your brand. If you're wondering how to design a tote bag, consider purchasing a few different style options and experimenting. 

4. Appeals To Your Budget 

Even if you have a low budget, this shouldn't stop you from promoting your brand in a creative and effective way. One of the best features of tote bag promotion strategies is its low cost. 

For example, these cotton wholesale totes are only 59 cents per bag. And as with many wholesale brands, the more bags you purchase, the cheaper the price. Your brand may either choose to give these away to customers for free or sell them.

By selling these totes with your custom design on them, you're also sure to make a significant return on investment.

Help Your Brand Stand Out With Custom Tote Bags

Now that you know our top reasons for why your brand should promote with custom tote bags, what are you waiting for? Contact us today to place your order with us here at Bagzdepot.